I see so many trainers worry about two specific issues constantly, and then wonder why they’re not successful.
I’m going to present you with three typical scenarios from the fitness industry. If you recognize yourself in this article, maybe it's time to be a bit more respectful.
I have a confession to make. I have lied, pretended to be someone I am not, and more than likely wasted the valuable time of people I’ve come in contact with.
How does a business stay true to the founder's vision and still allow customers to drive innovation?
It’s interesting how clients hire a professional when it comes to fitness while turning a blind eye to other areas.
If you want to be competitive you can be first, be best, or be different.
In fitness, what the customer wants is not necessarily what the customer needs. I'm going to outline what they want, versus what trainers need to provide.
Are you making these mistakes? It could be costing you clients and your reputation.
Are you stuck in a coaching rut? People learn in a variety of ways and we need to cater to all these ways.
The build-or-buy decision for business systems or software can feel overwhelming. Let's look at the big picture.
Don’t try to get new clients back in shape in a day. That’s a massive error on the first play.
If you are a real expert, you value your time, your investments, your results, and your impact.
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