Define who the people are you’re pursuing and you’ll have classes filled with whatever customers you want.
Customers who get their issue resolved tell around four to six other people. So every time your phone rings, it's an opportunity.
Here's how to avoid the headaches and just get down to what matters - bringing your community together.
Any business would love to have the trust of their customers. But trust cannot be bought or conjured through words. It's about what you do.
"Following the child" is a common phrase in Montessori. Here's how to apply it to coaching clients of all ages.
As big companies devote more money and personnel to security, criminals are increasingly turning to small businesses that present a softer target.
There's a harsh reality about owning a gym. Do it wrong and you can easily wind up broke, busy, and with no time for your own workouts.
I see so many trainers worry about two specific issues constantly, and then wonder why they’re not successful.
I’m going to present you with three typical scenarios from the fitness industry. If you recognize yourself in this article, maybe it's time to be a bit more respectful.
I have a confession to make. I have lied, pretended to be someone I am not, and more than likely wasted the valuable time of people I’ve come in contact with.
How does a business stay true to the founder's vision and still allow customers to drive innovation?
It’s interesting how clients hire a professional when it comes to fitness while turning a blind eye to other areas.
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