member retention

What I learned when COVID forced me into a situation where I needed to improve, or my employees would lose their jobs, and I would lose my business.
Our objective should be to create opportunities for health and fitness for everyone. Our goal should be to elevate the indie gyms that create supportive, nurturing fitness families.
6-week challenge versus professional coach for life: Which business are you in? You can’t be in both.
Your job isn't to be the coolest person in your own gym; it's customer service and business management.