Trainers & Coaches
It's more important that you understand your customers than they understand you.
Self-Selection Versus Selling
Sport-specific coaches and fitness trainers shouldn't get clients the same way.
How to Get Massive, According to the Movies
It’s lucky Hollywood contracts are worth a lot, otherwise Bradley Cooper would be broke just buying supplements.
Booking Your First TV Appearance as a Fitness Expert
There are critical steps to follow to ensure a successful TV appearance that may boost your credentials as a fitness pro.
Why Your Session Price Doesn't Matter to Clients
The first thing you must focus on, which is often overlooked, is the value you provide for your clients and gym members.
The Art of Selling Fitness Without Being Sleazy
Fitness entrepreneurs - your sales need to support yourself before you can truly help as many people as possible.
The Biggest Mistake You Are Making With Digital Marketing
Here's a little secret. Your number-one objective with any digital marketing campaign is to acquire an email address.
A Highly Effective Facebook Marketing Tactic for Fitness Professionals
The moment you understand this tactic will be the day you see huge profits and gains in your business.
Fill Your Classes Through Painting Your Ideal Client
Define who the people are you’re pursuing and you’ll have classes filled with whatever customers you want.
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