sponsorship

It Starts With You: The Solution for Gender Inequality in CrossFit

It Starts With You: The Solution for Gender Inequality in CrossFit

The system is only the system if we continue to operate within its confines.
Take a Stand Against the Sexualisation of Female Athletes

Take a Stand Against the Sexualisation of Female Athletes

Gender politics are a deeply complex and entrenched system that will require intent to unravel. In CrossFit, change starts with our female athletes.
CrossFit, Sponsorships, and the Ugly Truth About Gender Inequality

CrossFit, Sponsorships, and the Ugly Truth About Gender Inequality

"Sex sells” is nothing new, but why have so many women in the CrossFit world seemingly bought into that idea?
Athletes: How to Build Your Brand and Get Sponsored

Athletes: How to Build Your Brand and Get Sponsored

If you are an athlete, you are your own brand - and social media is your main asset.