Trainers & Coaches
Just Get Started
Even if you don't know what the result will be, you've got to just start—or you'll never get anywhere.
Managing Your Professional Persona Online - A Panel Discussion
Effectively separating your personal and professional online personas is a true balancing act.
Social Media 2017 - A Panel Discussion
Even for these pros, managing an online presence in 2017 is more challenging than ever.
Fix Your Mental Mistakes in Training
If your progress has come off the rails, chances are your mistake is in your head, not in the gym.
Prioritize Results, Not Popular Advice
Chasing the latest fitness trend may not be the best or safest way to reach optimal health.
Social Media and the Climate of Fitness
Maybe we should spend less time studying how other people use social media and turn our lens inward.
Mirror Neurons and the Scourge of Social Media Coaching
The movements we watch become the ones we imitate.
Be a Fitness Extrovert
Don't shy away from publicizing your hard work in fear of making other people uncomfortable.
The Dark Side of Fitspiration
Social media platforms may not be helping break the cycle of eating disorders and compulsive exercise.
Become Your Brand: How to Build the Perfect Web Presence
Your online presence should pay off in real business.
Breaking Muscle HQ
5 Ways to Increase the Value of Your Brand With Social Media
In the evolving world of fitness, being a coach is not enough.
Is CrossFit HQ Trolling You?
CrossFit HQ's social media team knows how to get a big reaction. Let's stop falling for it.
A Qualified Defense of Puking in CrossFit
Tossing your cookies occasionally is okay. Celebrating it is not.
Get Sponsored: How to Build a Brand as an Athlete
If you are an athlete, you are your own brand - and social media is your main asset.
Antoine Jolicoeur Desroches
Successful Internet Marketing: Consistency Is King
Success with Internet marketing comes with frequency and quality of posted content. How do you rate?
The Dangers of Hyperventilation (And CrossFit Social Media)
A recent Facebook post by CrossFit HQ underlined the importance of responsible social media use.
Bad Advertising and Hubris: Will CrossFit HQ Ever Apologize?
The social media wars orchestrated by CrossFit HQ are a sign of a deeper problem with its company culture.
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