Breaking Muscle Shop


All of your knowledge is useless if your athletes aren't absorbing it.
Results in fitness happen when the customer gets what they need, rather than what they want.
Your writing shows people you are worth making the effort to go and learn from in person.
We're going to wrap up The Talent Code adventure by analyzing the catalytic addition of a master coach.
Better coaching means better client learning. Choose your words wisely.
If you have a small gym – CrossFit or not – you should listen to what this business owner has to say.
A shift in perspective is what the industry needs to prioritize movement for the long haul.
Whether you run classes or coach one-on-one, programming flexibility is a necessity.
Understanding human interaction is where the money is made.
In this webinar, we delve into how to avoid common pitfalls when creating an online presence.
An interview with legendary strongman Odd Haugen as he talks about the ins-and-outs of the fitness industry.
The struggle to attain strength and knowledge as a coach is a gift, not a curse.
It’s high time we get serious about how we judge the aptitude of a coach.
Even if you're a high-level trainer or coach to a world-class lifter, you need to know your place.
Being a coach is not sitting through a weekend certification and getting a few letters after your name.
I hope you’ve got a winning personality, because it’s all down to you and how you treat people.
You may spend 20% of your annual income on certifications and self-education but how does it improve you and your business?
Individualization is the most productive way to organize a team of lifters to achieve their highest potential.